edopter

by Rob 24/07/2008 08:20

Interesting new site for you...

www.edopter.com

The site is pretty simple, which is no bad thing and it's a great concept, it's a place for people to share thoughts and ideas on what might become the next "big thing", everything from TV shows to design to fashion.

Posts range from really great insights to the plain bizarre!

Users are given 500 points and have to pay with those points to launch a trend.

edopter

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Responsible for 0.0002948568% of the world wide internet*

by Mia 25/06/2008 09:28

Ok, so we recently placed ads in the industry press (NMA etc.) claiming that (untitled) are responsible for 0.0002948568% of the internet.

These seem to have created a bit of a stir and the debate has ensued on how we came about our claim.

So, first off we tallyed up the amount of work we have live at the mo. That's web pages, microsite pages, mobile pages, online display campaigns, facebook apps, viral games etc. This came in at just under 150,000.

Next, we worked out just how many of these pages, stuff and bits and bobs exist online. Our calculation is 50 billionish (will expand on this a touch in my next post). Out came the faithful Casio for the sums..... 0.0002948568%.

Let us know what you think!

The ad...

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i is for Internet

by Rob 25/02/2008 12:06

I for I/internet or i – a question that comes up enough that it seems worthy of discussion! Lowercase or capitilised? There has been a trend in recent years of designers of lowercasing everything, so for them it’s ‘i’, Microsoft Office however defaults with a capital "I", so what's correct?

Firstly, a little bit of history...

It all started in 1960’s by a US defense project know as ARPAnet (after the Department’s Advanced Research Projects Agency), the I/internet was designed to allow academics to talk to each other more effectively by linking computer networks together. Then know as the inter-network, or internet. The latter, “internet” first pops it head up 1974 in a document written by Vint Cerf (“father of the I/internet” - http://en.wikipedia.org/wiki/Vinton_Cerf) – very clearly with a lowercase “i”. In the years following, I/internet was always referred to by academics with a lowercase “i”.

But why “I” (man!)?

So it’s a fact that I/internet started as “internet”, where did “I” come from? Well, the first example in the Oxford English Dictionary’s entry with a capital letter came from the magazine Network World in 1986, though by then (for reasons unknown) the “I” had become common in most technical documents. Virtually all publications adopted this style into and through the 90's.

The main reason for capitalisation back then was that there was just one entity that was called by this title, that it was a specific thing with a proper name, and that by the usual rules that name ought to be capitalised. It also distinguished this official network from a number of others that appeared from the early 1980s onwards, such as BITNET.

Where does that leave us?

In the good ol' US of A, a capital "I" is still the norm in most cases. However the UK differs, with the Daily Telegraph, the Independent, the Guardian, and the New Scientist  all using a lowercase "i" for for the past few years.

So what do I think?

Well the I/internet has changed, it’s become a part of our lives, a process rather than an entity, an engaging communications medium, a doing tool. We don’t capitalise Television, it’s television. Newspaper isn’t capitalised either. Nor are radio, telephone, email! So why should we capitalise i/Internet? People aren’t “Internet” users anymore, they’re information seekers, communicators, downloader’s, viewers and listeners.

The change from i to I to i is minor in itself but a cultural marker for a shift in public perception, a sign that the I/internet is growing up. At the moment though, I still quite like using the capital "I". It’s a special medium, worthy of its capitalisation. I’ve no doubt that lowercase will prevail but for now perhaps we should try and hold on to that special “I”. So, what do you think? 

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Fully Flared

by Rick 25/02/2008 08:33

 

 

Just thought I'd share this one. This is the intro to Lakai's "Fully Flared" skate video and it's INCREDIBLE!

 

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DolphFun! Running rings round us.

by Kieron 20/01/2008 06:38

Life affirming stuff from Flipper and his mates...

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Is your keyboard slowing you down?

by Rob 22/12/2007 03:10

 

A little story about how the QWERTY keyboard came about.

The first keyboard was created by Christoper Scholes in 1873 to improve caligraphy. However, if a person typed too quickly the keys got stuck and the machine stopped working.  The answer... QWERTY, developed by Scholes to slow you down when you type!

So why do we all use it? Well, some years later Remington - who were sewing machine manufactures at the time - used the QWERTY keyboard for the first typewriters, so as to appeal to existing users of Scholes machine. More people were forced to learn that particular system, and more companies began manufacturing those keyboards until it became the only availabe model.

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